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Here are some excellent resources for your business


A marketing strategy will help you identify your best customers, understand their needs and implement the most effective marketing methods.

The internet has transformed business marketing. No matter what you do, the internet is likely to be at the heart of your marketing strategy.

Social media is firmly established as a marketing tool. Having a presence opens up new lines of communication with existing and potential customers.

Good advertising puts the right marketing message in front of the right people at the right time, raising awareness of your business.

Customer care is at the heart of all successful companies. It can help you develop customer loyalty and improve relationships with your customers.

Sales bring in the money that enables your business to survive and grow. Your sales strategy will be driven by your sales objectives.

Market research exists to guide your business decisions by giving you insight into your market, competitors, products, marketing and your customers.

Direct marketing can be a highly successful way to generate sales from existing and new customers. Find out how to target them in the best way.

Exhibitions and events are valuable for businesses because they allow face-to-face communication and offer opportunities for networking.


Favourable media coverage can bring a range of business benefits. But how do you attract the attention of editors, broadcasters and journalists?

Five online side hustles for boosting your income

It’s getting harder and harder to find extra cash these days. You could be flipping through brochures and dreaming about far-flung places, with zero plans for how you are going to save the extra cash to afford it.

You’ve tried to ask your boss for a salary increase, and that didn't work, so now you need to figure out how to make that extra cash you need. The good news is that every year, more and more ways to earn are popping up all over the place. Making money online is easier now than it ever has been before.

Not every single money-making option online will work for you. For example, you may not be able to become an Instagram star and start touring the country. You also might not be ready to begin earning Bitcoin or trading with digital currency. However, you don’t have to do everything online. All you have to do is find a method of making money that makes sense to you, and that you find easy to do.

So, with all this in mind, let’s take a look at some of the ways that thousands of people are making an additional income online.

Write content, get paid

Content writing may not have been something that you had considered before, but it’s got the potential to earn you some serious beans! All you need is an internet connection, a little wit, some creativity and the topics to write.

Every business needs rich content for their website to be interesting - and you could help. Once you have the tools, you can spend your free time writing for money.

There are plenty of options for it out there, too. You can choose to write what you want to write and pitch your ideas as an independent freelancer, or you can choose to freelance for a company who will send you assignments.

You can write content from wherever you are in the world, so it’s got the added bonus of being one of those side hustles you can do on the go.

Test apps, get paid

We live in a digital world, and that means that you can test some of the thousands of apps that are created every day, review them, and get paid.

From the many gaming apps to the emoji apps that are used as keyboards, app developers are always looking for people to test them. This can help them to identify any bugs that are a problem with the apps, and it allows them to run them over and over before they are released to the public.

You can make some money using your smartphone, and all you need to do is play with the app for 15 minutes, write a review and feed back on what they need to improve on. It’s an excellent way to earn some cash.

Manage social media, get paid

Who isn't on social media these days? Companies all over the world are online; people everywhere are online. Companies realise that their target audiences are online, so if they want to keep up with the trends, this is where they need to be, too.

So, with companies everywhere climbing over each other to improve their social media, more and more of them are looking for social media managers to, well, manage it. On their behalf, you could be given tasks like posting on Instagram and LinkedIn a couple of times a day, and they will pay you for it.

It may not pay buckets of money, but it’s an excellent way to build some social media management experience. If you were to earn £100 a week from one company paying you to post online for them, imagine what would happen if you could do it for several? Cha-ching!

Resell SEO, get paid

Have you ever thought about becoming an SEO reseller? Digital marketing is a booming industry right now, and SEO is a huge focus for any business trying to rank in Google's search engine, which we all know, is where the traffic is.

An SEO reseller service is something that is gaining tremendous traction, and there are so many benefits to getting involved. You’ll be helping clients to achieve better online rankings on the search engine results pages. You’ll get involved with creating genuine links, rather than diving into link farming and link baiting.

As SEO is one of the most important aspects of business online, you’ll be involved in a field with growing demand and tons of career options. If you’re an innovative thinker, you’ll soon be making waves in this field.

Micro-invest, get paid

Okay, so this option is nothing like the others we’ve listed so far - and that’s for a good reason. If you haven't heard of micro-investing before, you may not know that this is a type of investment that gives you the chance to put in small amounts of your money, rather than meaning that you have to pour thousands of pounds into the stock market.

With micro-investing, you can add whatever you want; as little as £30. There are plenty of apps out there that will help you with investing small amounts of money.

You may think that the few pounds you spend will never amount to much, but the thing with micro-investments is that they add up over time. These can mean that you end up with a lot of money invested - and you don’t have to do very much!

Of course, there are thousands of ways you can try to scrape in some money online. These five excellent suggestions are just a few of the ways that you can get started with boosting your income today.

A side hustle is better than no hustle, so begin researching what’ll work for you.

Copyright 2020. Article was made possible by site supporter Jeremy Bowler

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